Contributors

Shawna is passionate about helping people get into business for themselves. Growing up in a business savvy family, Shawna developed a strong work ethic and resiliency at a young age. She strongly believes that success and failure are only limited by one's aspirations. With over a decade of success as a leader of high- performance teams, Shawna h...
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Joel Lazarovitz has served as Maid Brigade’s Vice-President of Franchise Recruitment since November 2012. From July 2006 to present, he also has served as the co- founder and manager of International Franchise Services where he helps franchisors establish and\or grow their brands worldwide. Over the course of the past seventeen years Mr. Lazarovit...
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Lavinia Tom joined our team in August 2006. Prior to FranTech Media, Ms. Tom has a wealth of experience in administration, human resources and management gleaned from her work within numerous business sectors, including law, import/export, sales and leasing. Her responsibilities include the preparation of financial statements and management report...
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François is the Co-Founder and Senior Partner in the law firm Alepin Gauthier. Established in 1978, Alepin Gauthier has built its reputation on the strength of it's interventions in various fields of law. François specializes in commercial law, particularly in franchising law, concessions and corporate network. He is a trademark agent. His ...
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Partner and National Leader of Borden Ladner Gervais LLP's Franchise and Distribution Group as well as the Vancouver Regional Leader of the firm's Auto Industry Group. Practises franchise and distribution law and is experienced in preparation of all types of franchise, distribution and dealership contracts. Has appeared as counsel in cour...
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Jen DeTracey is the Founder and CEO of Lift Strategies. Lift Strategies helps businesses accelerate their growth and manage that growth without over extending their people or their resources. She is a strategic alchemist and one of Canada’s Top Marketing Experts. Jen is the author of the new book “Lift Strategies: Quick Tips to Engage Customers...
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Robert Murray co-founded Intrigue Media, a Digital Advertising and Marketing Firm, in 2006 with his business partner Paul DeMarco. Robert currently serves as the Vice President of Marketing and Sales. Intrigue Media has created a Private Television Network for local and regional businesses to connect with local consumers and they compliment t...
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Samantha has always had a desire to help entrepreneurs with their marketing, design, and online digital presence. Before joining with FranTech Media, Samantha Paulson was an independent Marketing Consultant who specialized in online marketing, social media and communication strategies for over five years. As the Director of Communication and So...
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Russell has over twenty years of experience in the home inspection industry. As the founder of Canadian Residential Inspection Services, Russell has personally trained the company's 30+ franchisees to ensure consistency of service across the country. Canadian Residential Inspection Services, Ltd. is a solely Canadian-owned company. The company w...
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Jason Kealey is the President and CEO of FranchiseBlast, a software development firm producing an integrated software solution for the franchise industry. Jason co-founded the company back in 2007, building the company from the ground up. FranchiseBlast is a complete franchise management system, helping franchisors take control of their fra...
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