Greg Kopchuk - Master Licensee of ActionCoach

Date: MAY 29th, 2013

Topic: Interview with a CEO

Greg Kopchuk is the Master Licensee of ActionCoach’s Alberta, Peel, York, and Halton regions of Ontario. When he became Master Licensee of the Canadian Franchise company in 2004, he managed to take it from bankruptcy and turn it into a multi-million successful national company. Greg has been awarded the Master Licensee award two years in a row from Brad J Sugars and Action International. He prides himself on being a hard-working, successful business coach who encourages all small business owners and entrepreneurs to stop at nothing to achieve their goals.

BeTheBoss: Tell us about the Action Coach concept.

Greg Kopchuk: We are an international company in over 30 countries franchising the concept of business coaching. We assist business owners in improving bottom line profits, hiring and keeping great staff and making them more productive, freeing up the owners time and assisting owners in creating a competive edge.

BTB: How and when did you become involved with Action Coach?

GK I was first coached by an actioncoach, then when I started selling advertising I saw business owners had bigger issues than figuring out what kind of advertising to buy. So I started referring them to my actioncoach. Eventually my actioncoach said—“Why don’t you sell actioncoaching?” I did that for 3 years. Then the territory rights came up and I put my name in. Out of 4 people who stepped forward they selected me.

BTB: What was your background prior to joining Action Coach?

GK I had 18 years in IT. Then after being downsized, rightsized and outsized 4 times I decided it was time to control my destiny and start my own business. So I started with a software rental business, doing exporting and importing from Ukraine, and setting up a residential real estate company.

BTB: What are some of the advantages in being a Action Coach franchisee?

GK You have control of your destiny, it is a great business, with low overhead and high cashflow, you belong to a team of coaches in over 30 countries that you can rely on for assistance if you get stuck. It is personally fulfilling.

BTB: Who is your ideal franchisee.

GK Either a current or former business owner, or you have a strong business background in sales, marketing or operations and a family member or relative who owned, or own, a business. You have to have the ability to sell. You have a strong desire to make a difference in the world and want to control your destiny.

BTB: Tell us a little about the Business Coaching Market?

GK Business coaching is the 2nd fastest growing segment of the business services industry. IT is #1. We are still in the early adoptor phase.

BTB: What are some of the greatest lessons you’ve learned in growing this franchise?

GK First, how to select the right person for a franchisee, then understanding why they have to have a strong sales background. Then understanding why business owners need assistance in getting to the next level.

BTB: Do you have a mentor and is there someone you use for inspiration?

GK John C. Maxwell, Brian Tracy and Sir Richard Branson

BTB: What advice do you have for someone looking to acquire a Franchise?

GK Pick one that serves your passion and make sure you are aligned with their vision, mission and points of culture. Also look at how the franchise can assist you in reaching your personal, business and financial goals.

BTB: In your opinion, why do you think that Action Coach would be a great opportunity for someone?

GK For the right person it is very rewarding and fulfilling in assisting business owners in achieving their dreams. In assisting them, you will reach your dreams. If you have a passion for business and assisting others this is the place to be.