People like looking good and feeling good and will often trust the expertise of a spa to give them this experience. Why not take ownership of a spa franchise where you can take pride knowing that you're making people feel happy, healthy and rejuvenated? Spa franchises have traditionally have traditionally catered to women, but now men too may look to a spa for a day of relaxation. Spas provide massages, facial treatments and other pampering activities that encourage relaxation and wellness. Activities that encourage well-being have become something of a trend in North America. Anyone will take the chance to kick back, relax, and mellow out at a spa if they can. Because people are always trying to do what is best for their health, there is the potential of even greater growth in this market.