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Brioche Dorée

Initial Franchise Fee $40,000
Number of units 600
Investment Level $1,000,000+
Franchising Since 2013
Royalty Fee 5% Adv: 2%

Brioche Dorée – Parisian Bakery Café

This opportunity is designed for people who want to open multiple locations within their first 3 years of operation and who have an available investment level of $1.3M – $1.8M.

Full construction leasehold improvements and development costs, furniture and equipment plus Franchise and Training fees included. Start-up costs and inventory separate.


Brioche Dorée is an internationally recognized urban Café-bakery that combines French tradition with products of extraordinary quality in a quick-service setting.

With 40 years experience, Brioche Dorée is the world’s leading French-style fast food chain, found in major cities worldwide. Serving more than 300,000 guests daily throughout the world, Brioche Dorée consistently aims to offer high-quality products and is continually innovating to better satisfy its guests’ needs.


At Brioche Dorée, we know that eating well means choosing fresh and wholesome foods, as well as reveling in the occasional indulgence. Our franchise partners are proud to offer fresh and nutritious in-season salads, sandwiches, soups along with various desserts, pastries and breads made fresh daily.


Brioche Dorée is a highly adaptable and flexible franchise brand, which can be achieved in as little as 600 and up to 2500 square feet. Menus and operational models are flexible to accommodate the needs of the operational environment as well as the distinctive attributes of the client base.

FOOT TRAFFIC: Brioche Dorée caters to high pedestrian foot traffic.
DAYTIME:  Heavy Daytime/Worker urban population.Catering Opportunities.
CO-TENANTS: Upscale co-tenancies preferred in nearby businesses.
STORE FORMAT:  Urban street front, office towers, food courts, and other captive markets.
OPERATIONAL MODEL: 2 or 3-day part offering. 5 or 7 day operation schedule.


We are searching for enthusiastic people who are looking to open multiple locations within the first 3 years of operation, who have an available investment level of $1.3M - $1.8M and who have a passion for our core businesses – the best coffee and the freshest fast casual menu within the French culinary tradition.


Business Know-How

Over 40 years of experience to draw from

Happy and Profitable Franchisees

We offer a Proven Business Model with continuous enhancement of margins and business health

Outpace the Competition

Competitive royalties/ad fund fees

Minimal Direct Competitors

One of the largest Parisian bakery Cafés in the Toronto market

Supply Chain

Preferred supplier pricing

Development Areas

High-profile markets and growth incentives


Customized marketing plans plus pre-opening and on-going support

Flexible Concept

Various footprint options available

Broad Customer Base

Appeals to a wide range of demographic groups

Multi-Unit Developer Criteria

*  Passion for the Brand

*  Leadership & People-Management Skills

*  Business Acumen & Track Record of Success

*  Capacity & Desire for Multi-Unit Ownership

Commitment to a Development Agreement

  • 3 Unit Minimum over 3+ years within a designated development area
  • Turnkey Investment:  $1.3M - $1.8M+
    • Urban Café Inline $600K+ Turnkey plus Working Capital
    • Mall Inline/FC $300K+ Turnkey plus Working Capital
  • Minimum Net Worth $900,000
  • Unencumbered Cash of 35%
  • Working Capital $50,000/unit
  • Initial Franchise Fee $40,000
  • Royalty Fee 5%
  • Ad Fund 2%.
  • Local Advertising 1% or as per lease

Included in Investment Cost:

  • Construction of store including leasehold improvements
  • FF&E Package - Furniture, Fixtures, Equipment
  • POS
  • Permits & Drawings
  • Internal Project Management Fee
  • Franchise Fee
  • Preparation of Franchise Documents
  • Training Fee

Excluded from Investment Cost:

  • Start-up costs, grand opening, inventory

Interested in developing a business with us? Contact us by filling the Request Info form on the right and our franchising team will be in touch.

Sep 27, 2019

Brioche Dorée Franchisee Reza Ardestani

Here is a short story about my background as a franchise owner. I immigrated to Canada in July 2008 with almost no experience in the coffee business. My previous profession was system...
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