Fastest Growing Self-Serve Frozen Yogurt Chain Continues Expansion in the Greater Toronto Area


Jun 22, 2011

TORONTO, June 16, 2011 /CNW/ - With stores opening every week, both in the US and internationally, Menchie's, the fastest growing chain of self-serve frozen yogurt stores in North America, has signed Franchise Agreements to open four more stores in the Greater Toronto Area (GTA). Those deals were signed with two different groups.

According to Michael Shneer, President of Yogurtworld Franchising Corp, Master Franchisor of Menchie's Frozen Yogurt in Canada, "Our development in and around the GTA continues with the signing of these 4 additional stores. The areas to be opened from these agreements include the Beaches, Woodbridge, Dundas/Yonge, and Queen St West. These agreements are in addition to the 5 store development deal previously signed with SJL Yogurt Inc."

Three of the stores are owned by 7850603 Canada Inc. Essam Ali, President of that company stated "We wanted to be a part of Menchie's because of the one of a kind experience in allowing the customers to make their own creations. We have already signed our first lease in Woodbridge at 3883 - 3885 Rutherford Rd (southwest corner of Weston Rd and Rutherford) and expect to be open in the very near future."

The store in the Beaches area is owned by partners Krystine Armenio and Brian Renwick. Armenio stated "we adore the Beaches area and intend on being very active with the local community. We are confident that they will love the family-friendly, fun and relaxed atmosphere that Menchie's brings.

Shneer added "we are fortunate to find such passionate franchisees who subscribe to the Menchie's philosophy of bringing smiles to our customers and giving back to the local community."

About Menchie's

Menchie's mission statement is "we make you smile." Menchie's achieves this by providing customers with the opportunity to create their own unique combinations from over 100 rotating yogurt flavors and 70 rotating toppings, until their perfect mix is made. Catered towards families and children, Menchie's provides an interactive store experience, enjoyable music, and relaxing indoor and outdoor seating areas where family and friends gather. Menchie's franchisees are actively involved in the community, donating thousands of dollars to local school programs and charitable organizations. In July 2010, Menchie's was awarded 1st place in Restaurant Business Magazine's annual 'Future 50' list, ranking it the fastest-growing franchise in the restaurant industry. Menchie's has 85 locations open, with an additional 120 currently in development, and is poised to total more than 180 locations by the end of the year. Menchie's has also begun international expansion, with two stores open in Canada, and has plans to operate stores in Japan, Mexico, Australia, Costa Rica, United Kingdom, Puerto Rico, Morocco, Egypt, Saudi Arabia, United Arab Emirates, Qatar, Kuwait, India, China and New Zealand.