re-launches Franchise Website


Jun 16, 2009


Moncton, NB -, the country's largest private sale real estate network, has unveiled a new franchising website, regarded by some observers as second to none in Canada.

The switch has been flipped today to the "ON" position for the new "" website, designed to provoke thought and save navigation time for the end user. "There are a ton of questions anyone investigating a business opportunity needs to ask and should ask", offered Shane Scott, the company's national manager for franchise development. We felt we needed to do a better job on-line to lighten the load on the due diligence process and make it less painful. By the same token we wanted to ensure that anyone thinking about buying a location has as much information as early as possible in order to make a sound business decision". Scott says simplifying navigation was a priority and he feels has accomplished that with easy-to- follow text and graphics that clearly indicate the necessary steps to take when considering the company as a business opportunity.

The new website is the brainchild of Andrew MacKinnon, resident Web strategist and IT expert. MacKinnon was responsible for plotting the sleek design strategy and quarterbacking video and copy elements that stand out as instant attention-grabbers. "It was a fun project from start to finish because the guys around here have a great sense of humor and don't take themselves too seriously", explained the easy-going MacKinnon.

"I wanted to capture the essence of that spirit in the new franchising site so that people evaluating whether to buy a franchise would get a sense of our attitude about the real estate industry and the way we do business. The last thing we wanted was another boring, dry, content heavy site that makes eyeballs glaze over. We wanted to communicate in a way that might make someone shake their head or laugh out loud", concluded MacKinnon. has been recognized as a Canadian Franchise Association's Award of Excellence winner for 2008 and 2009. The ultimate prize in Canadian franchising, the CFA Award of Excellence is given to the franchise system that has developed the strongest, most mutually rewarding relationships with its franchisees - based on direct feedback from the best possible source - the system's Canadian franchisees. Now with over 115 franchise unit coast to coast continues to improve on its product and service offerings through innovation and a relentless commitment to wowing their customers.

As a forward-thinking organization, the company also features a state-of-the-art training facility called University (PGU) where new franchise recruits are educated in the art of private selling and the best practices of this vibrant and growing industry and graduate as Private Sale Professionals.

About is unlike any ordinary real estate company. In fact, we're not agents or brokers. That's because from day one, we knew we could be something different - something much better. Simply put, we use the power of the internet combined with our experts on the ground in your community to provide a safe and practical way for buyers and sellers to connect while avoiding the high cost of commission. Instead of commission, we charge an affordable marketing fee (as low as $349 and collect absolutely no commission when your property actually sells. You keep the money. That's the way. That's fair right?