Franchise Articles

May 6, 2014

The Hitch-Hikers Guide to Brand Value

Zombies contribute approximately over $5 billion dollars to the US economy every year. If you were to look at Klingons, Muggles, Ewoks, and Optimus Prime from as an economic line item you might...

May 2, 2014

Protections For Franchisees Under Manitoba Law

When Manitoba passed The Franchises Act (the "Act") on October 1, 2012, potential purchasers of franchises in Manitoba were afforded some significant new protections in the form of a requirement...

Apr 29, 2014

Why Your Franchise Needs a System-wide Social...

Unless your head has been buried in the sand these past few years, you're likely aware of how social media is dominating communication. Perhaps you're not aware, however, just how it also...

Apr 25, 2014

Franchise, Franchisor and Franchisee

There are several different people involved when it comes to a franchise. A franchise is one portion of a larger company. When a person purchases a franchise, they are considered a franchisee....

Apr 22, 2014

How Can I Work Better with My Franchisor?

I have been working with franchisees and franchisors for over 25 years now, and if I have learned one thing, they most often do not understand each other. The franchisee needs seem to not align with...

Apr 18, 2014

Unique Challenges of Franchise Marketing in the...

Franchise Marketing Franchises are classic examples of distributed systems organized to efficiently provide goods and services and combine the best elements of brand strength with local market...

Apr 15, 2014

Leasing Considerations for Franchisors and...

For most franchises the location of its franchised businesses is key and can make or break a franchisee. Franchisors may want to be involved in site selection and negotiation to ensure control of...

Apr 11, 2014

How To Grow Franchise Catering Sales

When I was 18 years old, I bought leather goods with a friend from bankrupt manufacturers and sold them to a local chain of leather goods stores. I asked the buyer how many pieces he wanted and he...

Apr 8, 2014

Building First Time Manager Talent

I will always remember the wisdom of a highly experienced multi-unit Supercuts franchisee who said that the next most influential factor in a unit’s success after location, was the effectiveness of...

Apr 4, 2014

The Franchise is Over Now What...Learn about...

Franchise agreements have terms that can be as short as 5 years. When the franchise ends what can a franchisee do? Can the franchisee use the expertise, experience and relationships gained over...

Apr 1, 2014

You Can’t Do That – The Ins and Outs of...

“Restrictive Covenants” is a fancy term meaning “promises that restrict or limit activities”. Restrictive covenants typically include non-solicitation clauses and non-competition clauses. Here,...

Mar 28, 2014

Moving Your Franchise Brand Into New Markets

It is no secret that Franchising is about selling more franchises as a way to increase the distribution of your distinct brand offerings. The question is how do you effectively introduce your...

Mar 25, 2014

Franchise Tenants – Yes, You Can Negotiate a Great...

As we emphasize in our new book, Negotiating Commercial Leases & Renewals For Dummies (Wiley, 2013), the business terms of a commercial lease agreement, combined with the location, represent the...

Mar 21, 2014

Beware the Accidental Franchisor

Your Canadian business is growing. You have a great brand. You have market traction. You decide that to grow faster, you need to take your brand and license it to others. The licensees will use the...

Mar 18, 2014

Consultation on Franchise System Changes: a...

Franchisors are often required to evolve their products, services, and business operations in order to remain competitive in their markets and sectors. When designing and implementing system-wide...

Mar 14, 2014

Considering Adding e-Commerce Functionality to...

Franchisors often ask us for advice concerning adding e-commerce functionality to their website. Typically, the franchisor’s main objectives are increased revenue without any additional hassle....

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