Spiritleaf Becomes First Cannabis Company to Join CFA
Spiritleaf Inc., a subsidiary of Inner Spirit Holdings Ltd., has just announced that it has become a member of the Canadian Franchise Association (CFA). The leading franchise association in Canada, the CFA is recognized as a franchise authority countrywide and helps promote excellence among franchises in Canada. Each CFA member must follow the association's "Code of Ethics" regarding standards, practices, policies and conduct.
This cannabis franchise has been gaining ground quickly. Spiritleaf has already granted 16 individual franchises across Canada. It is about to embark on a nationwide tour to introduce its concept across the country in advance of its anticipated IPO later this fall to further increase its brand profile with the goal of being the most recognized cannabis retail brand in Canada .
Brand CEO Darren Bondar said the company is proud to join CFA and bring this new retail concept to the franchise industry. Recreational cannabis is expected to become legal in Canada by July 1, 2018, and the new CFA member is preparing to become the franchise and retail leader in this new market. In the fall, Spiritleaf will start a national ad campaign across several mediums, including directory placements, a national show tour for the franchise, ads across major cannabis and franchise publications, SEO measures, and a digital ad campaign.
Learn more about this franchise and this exciting new market by clicking here today!